Sales and Retail Management

Academic Certificate

Overview

Gain the theoretical and practical knowledge necessary for progressing in today’s sales and retail industries. This program focuses on the development of interpersonal, managerial, critical thinking, human resources, and customer service skills.

Containing 24 credit hours of coursework, this academic certificate is devoted to the theoretical and practical knowledge necessary for progressing in today’s sales and retail industries. Developed with the input of local sales professionals and managers employed by national retailers, the Sales and Retail Management Certificate is intended to better qualify students for entry-level manager roles within large retail and sales organizations, since the certificate can function as a stand-alone program or a focus area within the Management degree.

How to Enroll

To pursue this degree, you must apply to MTC using our online application.

Apply Now

Application Process
Financial Aid & Scholarships

Print Plan

Sample Program Plan and Costs

Students must earn a grade of “C” or better in all of the courses offered within the Business and Public Service Department for the grade to be counted toward graduation. Specifically, these include courses with the following prefixes: ACC, BAF, BUS, MGT, and MKT.

On-Campus Traditional. Classes meet on campus.
Virtual 100% online. Meets with a live instructor and classmates on specific days, at specific times. Uses web conferencing software, like Zoom.
Hybrid Some classes on campus. Some classes online or virtual.
Online 100% online. Due dates for projects and assignments. Self-paced work on your time.
Semester Course ID Course Title Classroom Online Hybrid Virtual Credits
Semester 1
(12 Credit Hours)
ENG-101 English Comp I

English Comp I

ID: ENG-101

Credit Hours: 3

This is a (college transfer) course in which the following topics are presented: a study of composition in conjunction with appropriate literary selections, with frequent theme assignments to reinforce effective writing. A review of standard usage and the basic techniques of research are also presented.

3
MKT-101 Marketing

Marketing

ID: MKT-101

Credit Hours: 3

This course covers an introduction to the field of marketing with a detailed study of the marketing concept and the processes of product development, pricing, promotion, and marketing distribution.

3
MKT-135 Customer Service Techniques

Customer Service Techniques

ID: MKT-135

Credit Hours: 3

This course is a study of the techniques and skills required for providing customer service excellence, including illustrations to turn customer relations into high standards of customer service, satisfaction, and repeat sales.

3
MGT-101 Principles of Management

Principles of Management

ID: MGT-101

Credit Hours: 3

This course is a study of management theories, emphasizing the management functions of planning, decision making, organizing, leading, and controlling.

3
Semester 2
(12 Credit Hours)
MKT-110 Retailing

Retailing

ID: MKT-110

Credit Hours: 3

This course is a study of the importance of retailing in american business and covers the concepts of store location, layout, merchandising, display, pricing, inventory control, promotional programs and profit management.

3
MKT-120 Sales Principles

Sales Principles

ID: MKT-120

Credit Hours: 3

This course is a study of the personal selling process with special emphasis on determining customer needs and developing effective communications and presentation skills.

3
MGT-250 Situational Supervision

Situational Supervision

ID: MGT-250

Credit Hours: 3

This course is a study of techniques supervisors use to adjust their management styles to different situations and employees.

3
MGT-201 Human Resource Management

Human Resource Management

ID: MGT-201

Credit Hours: 3

This course is a study of personnel administration functions within a business organization. Major areas of study include job analysis; recruitment, selection and assessment of personnel; and wage, salary and benefit administration.

3
  Total Credit Hours 24
  Estimated Cost
Financial Aid
$4,272.00
Not including fees and equipment
Semester Course ID Course Title Classroom Online Hybrid Virtual Credits
Semester 1
(6 Credit Hours)
ENG-101 English Comp I

English Comp I

ID: ENG-101

Credit Hours: 3

This is a (college transfer) course in which the following topics are presented: a study of composition in conjunction with appropriate literary selections, with frequent theme assignments to reinforce effective writing. A review of standard usage and the basic techniques of research are also presented.

3
MKT-101 Marketing

Marketing

ID: MKT-101

Credit Hours: 3

This course covers an introduction to the field of marketing with a detailed study of the marketing concept and the processes of product development, pricing, promotion, and marketing distribution.

3
Semester 2
(6 Credit Hours)
MKT-135 Customer Service Techniques

Customer Service Techniques

ID: MKT-135

Credit Hours: 3

This course is a study of the techniques and skills required for providing customer service excellence, including illustrations to turn customer relations into high standards of customer service, satisfaction, and repeat sales.

3
MGT-101 Principles of Management

Principles of Management

ID: MGT-101

Credit Hours: 3

This course is a study of management theories, emphasizing the management functions of planning, decision making, organizing, leading, and controlling.

3
Semester 3
(6 Credit Hours)
MKT-110 Retailing

Retailing

ID: MKT-110

Credit Hours: 3

This course is a study of the importance of retailing in american business and covers the concepts of store location, layout, merchandising, display, pricing, inventory control, promotional programs and profit management.

3
MKT-120 Sales Principles

Sales Principles

ID: MKT-120

Credit Hours: 3

This course is a study of the personal selling process with special emphasis on determining customer needs and developing effective communications and presentation skills.

3
Semester 4
(6 Credit Hours)
MGT-250 Situational Supervision

Situational Supervision

ID: MGT-250

Credit Hours: 3

This course is a study of techniques supervisors use to adjust their management styles to different situations and employees.

3
MGT-201 Human Resource Management

Human Resource Management

ID: MGT-201

Credit Hours: 3

This course is a study of personnel administration functions within a business organization. Major areas of study include job analysis; recruitment, selection and assessment of personnel; and wage, salary and benefit administration.

3
  Total Credit Hours 24
  Estimated Cost
Financial Aid
$4,272.00
Not including fees and equipment

Careers

Sales Representative

Sales Representatives sell products, goods, and services to customers. Sales Representatives are responsible for finding and engaging with new customers through referrals, networking, and cold calling. Sales Representatives maintain relationships with their existing customer base through office visits, meetings, check-up calls, or follow-up emails. Sale Representatives are often in charge of representing a specific industry, client, or geographic area.

Projected Job Growth

+16.9%

Average Annual Salary

$60,384
According to EMSI data as of 2018

Where Can I Work?

  • Retail Organizations
  • Insurance Companies

Careers

Retail Assistant Manager

Directly supervise and coordinate activities of retail sales workers in an establishment or department. Duties may include management functions, such as purchasing budgeting, accounting, and personnel work, in addition to supervisory duties.

According to EMSI data as of 2018

Where Can I Work?

  • Retail Organizations
  • Insurance Companies

What’s next after I complete this program?

Grow Your Career Opportunities

These students will already be employed and will be seeking this credential to qualify them for higher-level positions with more responsibility.

Further Your Education with the Management or Marketing Degree

The certificate is embedded in both the Management and Marketing Degrees, and represents almost half of the required credits for these degrees. Once students complete this certificate, they are encouraged to finish one of these degrees, or choose to double major in both degrees.