Summer 2026

This course is a study of the personal selling process with special emphasis on determining customer needs and developing effective communications and presentation skills.

This course is a study of building and managing effective media relationships through the application of networking, press releases, public relations strategies, and media interviewing skills.

This course is a study of the importance of retailing in american business and covers the concepts of store location, layout, merchandising, display, pricing, inventory control, promotional programs and profit management.

This course covers an introduction to the field of marketing with a detailed study of the marketing concept and the processes of product development, pricing, promotion, and marketing distribution.

This course covers an introduction to the field of marketing with a detailed study of the marketing concept and the processes of product development, pricing, promotion, and marketing distribution.

This course covers an introduction to the field of marketing with a detailed study of the marketing concept and the processes of product development, pricing, promotion, and marketing distribution.

This course is a study of techniques supervisors use to adjust their management styles to different situations and employees.

This course introduces students to the concepts and practices that comprise operations management, including supply chain management. This course provides an overview of operating decisions and practices in multiple industry environments including manufacturing and service oriented businesses.

This course is a study of personnel administration functions within a business organization. Major areas of study include job analysis; recruitment, selection and assessment of personnel; and wage, salary and benefit administration.

This course is a study of management theories, emphasizing the management functions of planning, decision making, organizing, leading, and controlling.